Bob Timm's "RealMan" Blog

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My non-Real Estate Market Report

KHRT RadioOne of the "Hats" I wear is Account Executive for KHRT Radio and now is the perfect time to give you a market update. Our niche in the radio broadcasting market is that we are a family friendly Christian radio station. You can't get much more "niche" then that these days.

Now because we just completed our Spring Sharathon, a fundraiser designed to assist KHRT AM and FM in meeting it's financial obligations. We have less advertisers then most radio stations because we will not run ads that promote alcohol, tobacco, or gambling. We are a Christian, family friendly radio station.

As you can see from the maps below KHRT has a very good international reach. When I answer phones for the Sharaton, as I did over the past 8 days, it's fun to talk to people from the entire broadcast area and sometimes beyond as we also do some broadcasting over the World Wide Web.

KHRT coverageI would be remiss if I did not mention that we are close to working out a deal to be back on the WWW with 100% of our programming as we once did. Whats up with that? Whats up with that is that the company that we used to use to put us on the WWW increased it's fee by something like twenty fold and we were forced to withdraw but a new provider is dangling a good looking carrot in front of us and we are taking measures to see we don't get burned again as we did before. Right now we are only sharing original content on the WWW.

Sharathon

The Sharathon is a good barometer of how we are doing in the market as we are to small of a market to get reports from Nielson or other major media reporting services. Keep in mind we are NOT a non-profit Goalscompany and we take a week to ask our listeners to help support us.How well do you think that would go over with any other station? Our supporters are people who believe in our mission which is the ministry of Christ, spreading the Gospel.

Our goal is to reach $40,000 and we are very close but please keep in mind Sharathon extends beyond the "on air" portion and we are confident we will reach our goal by the end of May.

So how are we doing? Very well I'd say. There are 10 Radio stations listed in the Minot North Dakota phone book and our AM side is one of only two AM radio stations in Minot. There are several FM Stations in Minot and I believe we are one of four Christian Stations (three are not in the phone book as they do not have a studio or any employees in Minot).

A simple summary or Market Report of the well being of KHRT Radio is that we are alive and well holding our own against out of State competition as well as denomination specific stations.

This is my 2nd entry into Hannah Williams  April Challenge April Showers Challenge Niche Local Reports Make Business Bloom on the Active Rain Blog site.

 

 

 

WARD COUNTY NOTARY SERVICES

ROBERT L. TIMM, OWNER

201 Main Street South, Suite 116

 Minot North Dakota 58701

Bob Timm,  Facebook

Call or text 701-720-8513

Comment balloon 21 commentsBob "RealMan" Timm • April 11 2019 06:49PM

Comments

Best wishes for continued success with your broadcasting.

Have an outstanding spring.

Posted by Roy Kelley (Realty Group Referrals) 3 months ago

Things are going well Roy Kelley I just wish the weather felt like spring here.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Hi Bob - I know nothing of the broadcast business so thank you for some insight.  As for "fundraising" I know our local national public radio stations sponsor pledge drives to raise money and that seems pretty successful although our market is much different than Minot as is the direction of each radio station  

Posted by Michael Jacobs, Los Angeles Pasadena 818.516.4393 3 months ago

You should be visiting with us in Maryland. We have enjoyed some beautiful weather. However, we might have some rain on Friday afternoon.

Posted by Roy Kelley (Realty Group Referrals) 3 months ago

Michael Jacobs our pledge drive is very much like PBS.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

I agree Roy Kelley , I should be visiting you in Maryland 

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Good luck and much success in your marketing efforts!

Posted by Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR® (Coldwell Banker Residential Brokerage) 3 months ago

Thank you Sheri Sperry - MCNE® . I don't do the marketing for KHRT but I am marketing for my company Ward County Notary Services.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

This was an interesting overview of the state of your radio business. I wish you continued success!

Posted by Kat Palmiotti, The House Kat (Grand Lux Realty, Monroe NY, 914-419-0270, kat@thehousekat.com) 3 months ago

This is a nice report to get the word out on your business niche and how you are holding your own.

Posted by Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists (The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803) 3 months ago

Good morning Bob. May your efforts allow KHRT to expand its market share. Enjoy your day!

Posted by Wayne Martin, Real Estate Broker - Retired (Wayne M Martin) 3 months ago

Hi Bob... will be keeping the good thoughts out for you to reach your goal. Hopefully, you will let us know when you do.

Posted by Nina Hollander, Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor (Coldwell Banker Residential Brokerage ) 3 months ago

Thank you Kat Palmiotti I'm really pleased to be a small part of the KHRT ministry.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Thank you Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400 . As far as niche's go in radio we are about as niche'ie as they get .

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

That's the goal Wayne Martin , a good one to strive for but very hard to obtain.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Will do Nina Hollander . We try to keep our listners informed because it makes their day as well knowing their giving reaches others for Christ.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Hello, Bob "RealMan" Timm  Looks like a very interesting Niche in Broadcasting. I wish you much success. I have answered phones for the local television PBS station many years ago when they did a pledge drive. That's about it, Bob.

Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) 3 months ago

Good morning Bob "RealMan" Timm - you really do Great service. KHRT is lucky to have you 

Posted by Grant Schneider, Your Coach Helping You Create Successful Outcomes (Performance Development Strategies) 3 months ago

It's very similar Hannah Williams except we don't need a "bank" of phones, most of the time two of us can handle it.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Thanks Grant Schneider . I wish I was more productive for them as an account rep but I want to help out anyway I can.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 3 months ago

Bob "RealMan" Timm 

My friend Harlan Snyder used to sell ice cream as a teen. He waited out at Des Moines radio station. A radio guy named Ronald Reagan who came out buy  ice cream from him and offered Harlan some jelly beans as snack. Well, both are gone now.

Posted by Sam Shueh, mba, cdpe, reopro, pe ( (408) 425-1601) 3 months ago

Participate